MOM-ECDOTAL thought: Social Media Can Help Children Stay Connected to Families.
My favorite memories are of my Grandmother and one particular Aunt. Living only 30 minutes away from Grandpa and Grandma meant I spent a lot of time with them. She taught me how to bake, he taught me...
View ArticleSocial Marketing to Moms: Why Boobs & Butts Will Always Matter In Advertising
There’s been a new wave of advertising in recent weeks that’s caused some folks to run around willy-nilly yelling, “Boobs and butts! Boobs and butts! Rise up and slay the accursed advertisers!”...
View Article50 of the Most Powerful and Influential Women in Social Media
In every industry there are a few people who are unarguably outstanding at what they do. In addition to that, they are typically charismatic, energetic, and creative. In an effort to find some of...
View ArticleMary Kay Study on the Ten Things Women Want…Number 9 is social media.
Mary Kay released a global study they conducted on the top things women want. The study released in July covered women’s thoughts from the U.S., Mexico, China, Russia, Brazil, Korea and Ukraine. The...
View ArticleKey Learnings in Online Video Viewing
Eyeblaster’s “Global Benchmark Report 2009” claimed that size mattered less than creative for online video ad success. But data from PointRoll and Accustream iMedia Research shows formats and sizes do...
View Article99 most useful Social Media Blog posts of 2009
Last week Adam Vincenzini published a terrific list of Social Media blog posts from 2009. Looking through this list, I started thinking about how much has happened over the last year in the world of...
View ArticleIt’s like peanut butter and jelly.
As an Art Director / Designer working in the social media and tech scene you sometimes question your role in our ever changing playground. As technology evolves and information becomes easier to get at...
View ArticleAre You Ready To Be a Fueler?: Creative Edition
Join Sr. Copywriter Erin Doyle and the rest of our Creative Team when you apply at www.bigfuel.com/jobs
View ArticleDwight’s Got Soul: Rainn Wilson Takes Social Conversation to a Deeper Level
Dwight Schrute might be one of the best television characters of all time…certainly one of the most creatively conceived. Who doesn’t love a proud beet farmer with the gullibility of a 5-year-old?...
View ArticleWho Are The Modern-Day Mad Men?
I just recently started watching Mad Men. At first I didn’t succumb to the hype, even with people telling me I’d LOVE the show (presumably because I work in advertising and know what cufflinks are)....
View ArticleThe Most Sought-After Wizard in Tomorrow’s Advertising?
When I got into this business, a friend suggested I read Ogilvy on Advertising, the industry insights of a man who had been described as “the most sought after wizard in today’s advertising.” I don’t...
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